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About Jaliya

Our company is a comprehensive beauty enterprise that integrates research and development, production, sales, and service. We have been deeply involved in the industry for many years and specialize in three major categories: skincare, makeup, and fragrance, covering the entire consumer level. The company has a standardized production base, a professional R&D team, and a complete supply chain. It has passed multiple international quality system certifications and has a comprehensive layout of online and offline channels. With high-quality products and a good reputation, it is firmly at the forefront of the industry.
Our Mission
Using beauty as a carrier to convey and protect beauty, providing consumers with safe and efficient products, fulfilling social responsibility, and promoting the standardized development of the industry.
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Innovation
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High Quality
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Customer 
Satisfaction
Corporate Vision
To create a benchmark for domestic beauty products with international influence, build a full industry chain advantage, and make domestic beauty products go global, becoming a sustainable enterprise trusted by consumers and recognized by the industry.
Development Goal
1. Short term (1-3 years): Consolidate market position, optimize product matrix, increase channel penetration rate and user repurchase rate, increase research and development investment, and add multiple patents.
2. Mid term (3-5 years): Improve multi brand layout, expand overseas markets, establish industry-leading R&D centers, and achieve independent research and development of core materials.
3. Long term (5-10 years): Join the forefront of the global beauty industry, break the high-end monopoly of international brands, and lead the industry towards scientific, safe, and sustainable development.

Why Choose Us?

Advantages of scientific research and innovation

Establish a professional R&D team, deepen industry university research cooperation, focus on the core efficacy track, create technological barriers, and ensure that product efficacy and safety lead the industry.

Product quality advantage

Establish a full process quality control system, select high-quality raw materials, match with advanced production equipment, and each product undergoes professional testing to ensure stable quality and excellent reputation.

Omnichannel advantage

Layout online and offline omnichannel, covering a wide range, can quickly respond to market demand, accurately match consumer demand, and maintain a leading market share in the industry.

Brand positioning advantages

Creating a differentiated brand matrix, clear positioning, integrating diverse aesthetics, meeting the needs of different consumer groups, high brand recognition, and strong user loyalty.

Supply chain advantages

Establishing a comprehensive supply chain system, controlling raw material procurement at the source, optimizing production and distribution processes, ensuring stable supply, and effectively controlling product costs.

Service advantages

Provide one-on-one professional consultation and after-sales support, establish a comprehensive service system, quickly respond to user needs, and improve user experience and satisfaction.

Development History

  • 2004
    In 2004, the company was officially established, starting the trade of beauty ingredients and basic skincare processing business.
  • 2007
    In 2007, a small production workshop was established to initially provide OEM services for skincare products.
  • 2010
    Expanded production base, added makeup production lines, and expanded the layout of beauty categories.
  • 2013
    In 2013, a professional R&D laboratory was established to independently develop core formulas for skincare and makeup.
  • 2016
    Upgrade the 100000 level clean room and improve the standardized quality control production system.
  • 2019
    Build our own beauty brand, start brand operation and online channel layout.
     
  • 2021
    Expand the national customer market and scale up the development of one-stop OEM/ODM outsourcing business.
  • 2023
    Introduce intelligent production equipment to achieve efficient and large-scale mass production of beauty products.
  • 2025
    Deeply cultivate the domestic beauty industry, focus on new product research and development, and cooperate with global brands.

Certifications & Awards

Your Premier Partner in the Cosmetics Industry

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